COLLECTIVE POWER

A powerful force

Undermined. Underrepresented. Underestimated. Underrated. Yet still standing strong. Women are the world's most powerful force to be reckoned with—individually, of course, but even more so collectively. The power is in the togetherness. The sum of our strength and energy alone makes for a truly powerful combination.

For femmes, by femmes—the world's most formidable force.

           

             
           

This collection creates space for different bodies, sports and attitudes. It aims to build an authentic and meaningful connection with Gen-Z, creating a sense of community of powerful women who are unafraid of breaking
the bias.

The Collective Power pack was designed to exist across multiple categories running, training, sportswear and originals and has a strong focus in creating inclusivity. Our cast reflects all the above values and prepositions. 

Representation